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IP Pitfalls When Creating a New Product Line (Or a New Company) – Parts 1 and 2
October 28, 2021 @ 9:30 am - 10:30 am
When creating a new product line or starting a new company, many types of considerations and preparations are necessary. Experience shows that the IP considerations are often near the bottom of the to-do list. However, not giving IP due focus may lead to substantial problems and headaches down the road. Some of these problems can be very difficult to cure later. Getting the complete picture from the beginning will give you an advantage with your new business venture, greatly enhancing your chances of success.
In a series of two webinars (October 28 and November 4), we will guide you through some of the most problematic – and to begin with invisible – pitfalls when creating a new product line or company. The first webinar will focus on trademarks and domains, whereas the second will focus on patents, designs and IP contract considerations.
Get ready for the ‘What would have been good to have known’ that will set you on the right track to a viable commercial model.
The webinars are presented by Laura Stravinskaite, Associate Legal; Claus Marcussen, European Trademark and Design Attorney; Stefan Borch Bilfeldt, European Patent Attorney and Lisa Webster, Attorney at Law – all from AWA’s Copenhagen office.