graphical

Banner image with text: 'Stay informed with the latest IP news' and the following words listed: Insights, Interviews, Webinars.

New trademark legislation determines the conditions for creative brands

By Angela Boman | Posted on October 20, 2017

As of 1 October 2017, new rules for registration of EU trademarks apply. One significant change is the abolishment of the requirement of graphic representation of EU trademarks. In an EU application, the trademark reproduction in any suitable form using publicly available technology will be accepted as long as the EU trademark can be reproduced...

Tags: EU, graphical, IP, law, Legislation, Trademark, trademarks

Recent contributors

Ashley Zhao

Ashley Zhao

Partner, Attorney at Law, Business Area Manager

Alexandre Theodorou

Alexandre Theodorou

Partner, European Patent Attorney

Troels Peter Rørdam

Troels Peter Rørdam

Senior Counsel, European Patent Attorney

Ylva Strandberg

Ylva Strandberg

Counsel, AU and NZ Patent Attorney

Hongyue Li

Hongyue Li

Senior Associate, China Patent Attorney

Laura Stravinskaite

Laura Stravinskaite

Senior Associate, Attorney at Law