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Alibaba’s DOUBLE 11 trademark: JD.com sues China’s IP authority

By Ai-Leen Lim | Posted on January 6, 2020

Singles’ Day falls on 11 November in China. Since 2009, it has become a 24-hour shopping extravaganza, with international and local brands offering discounts. China’s biggest e-commerce company, Alibaba, hit a record $38 billion in sales this year, with $1 billion worth of goods sold in the first minute and eight seconds. The online direct...

Read more : Alibaba’s DOUBLE 11 trademark: JD.com sues China’s IP authority

Filed under: Insights

Tags: Alibaba, china, CNIPA, consumer goods, Double 11, enforcement, JD.Com, trademarks

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