Pricing
New Guidelines on Pricing affect Marketing and Promotions in Denmark
By AWA | Posted on June 10, 2022
On May 28, 2022, the Danish consumer ombudsman published long-awaited Guidelines on price marketing. The Guidelines are identical to a revision on price marketing Rules that entered into force on the same date. The revised Rules and Guidelines signal a significant change in how businesses can market themselves using price comparisons and other sales promotions...
Filed under: Insights
Tags: compliance, marketing, price marketing, Pricing, products, Promotions, services
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