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Strategy in Focus – Part 1

By AWA | Posted on March 17, 2017

In this series of blog posts called “Strategy in Focus”, AWA Strategy explores the topics of IP strategy, infrastructure and management. For the premiere, we look into the purpose of implementing an IP strategy and how it ties together with infrastructure and portfolio management. IP for Creating and Maintaining Competitive Advantages For a firm to...

Tags: IP strategy

Kalle Sax: One to watch

By AWA | Posted on March 1, 2017

There is always time to follow your dreams. After facing redundancy, Swedish entrepreneur Kalle Sax decided to become a professional watchmaker and turn his into reality. Spurred on by a life-long fascination for technology and mechanics, Kalle became interested in watches as a teenager. He gained further insight into its complex mechanics when he worked...

Tags: entrepreneur, IP, startup

Family run company defies odds to beat dairy giant in inspirational trademark case

By AWA | Posted on February 28, 2017

David vs. Goliath: Small, family-run company Yogiboost’s fight for justice after being sued for trademark infringement by dairy giant Arla. We speak to Yogiboost’s legal representative Kristina Fredlund, European Trademark Attorney at Awapatent It has been an entrepreneurial fairytale for the Englers. Self-proclaimed ‘ice cream fanatics’, Ludvik Engler Georgsson and  Birgit Engler together with their...

New UK intellectual property minister reaffirms UK commitment to the Unified Patent Court

By AWA | Posted on February 1, 2017

There is a new sheriff in town. Jo Jonson takes over from Baroness Neville Rolfe as UK Intellectual Property minister. He was appointed new minister on 11 January. Baroness Neville Rolfe has previously made some promising statements concerning the UK’s intentions to ratify the agreement on a unified patent court (UPC). Jo Johnson has now...

Tags: Brexit, UK, uk intellectual property minister, UPC

Spotlight on the IP strategy

By AWA | Posted on December 2, 2016

Heliospectra’s IP strategy is an important part of the company’s work and has been since the company was founded in 2006. Just a year later Heliospectra applied for its first patent. The company prepared an IP strategy at an early stage and the Board of Directors helped with its development. The strategy is important from...

Recent contributors

Laura Stravinskaite

Laura Stravinskaite

Senior Associate, Attorney at Law

Ai-Leen Lim

Ai-Leen Lim

Partner, Attorney at Law, Group Vice President

Ashley Zhao

Ashley Zhao

Partner, Attorney at Law, Business Area Manager

Troels Peter Rørdam

Troels Peter Rørdam

Senior Counsel, European Patent Attorney

Mikkel Roed Trier

Mikkel Roed Trier

Partner, European Patent Attorney, UPC Representative, Business Area Manager