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Rush to register French football star Mbappé’s name highlights China’s rampant trademark squatting problem

By Ai-Leen Lim | Posted on September 7, 2018

The 2018 FIFA World Cup ended with France being victorious and a new star player emerging among the winning team – young footballer Kylian Mbappé Following the 1 July match against Argentina, during which Mbappé scored two goals, a staggering 169 trademark applications were filed as several Chinese companies and individuals applied to trademark his name....

Tags: china, FIFA, Football, Intellectual Property, Mbappé, trademarks, World Cup 2018

Protecting the FIFA brands

By Hanna Hansson | Posted on June 10, 2014

With the 2014 FIFA World Cup coming up in Brazil times are busy for organizer The Fédération Internationale de Football Association, FIFA. FIFA continuously takes action against ambush marketers, advertising or promoting around the World Cup without authorization. The preparations of the 2014 FIFA World Cup were initiated several years ago and an important part...

Tags: FIFA, trademarks

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Laura Stravinskaite

Laura Stravinskaite

Senior Associate, Attorney at Law

Ai-Leen Lim

Ai-Leen Lim

Partner, Attorney at Law, Group Vice President

Ashley Zhao

Ashley Zhao

Partner, Attorney at Law, Business Area Manager

Troels Peter Rørdam

Troels Peter Rørdam

Senior Counsel, European Patent Attorney

Mikkel Roed Trier

Mikkel Roed Trier

Partner, European Patent Attorney, UPC Representative, Business Area Manager