World Cup 2018
Rush to register French football star Mbappé’s name highlights China’s rampant trademark squatting problem
By Ai-Leen Lim | Posted on September 7, 2018
The 2018 FIFA World Cup ended with France being victorious and a new star player emerging among the winning team – young footballer Kylian Mbappé Following the 1 July match against Argentina, during which Mbappé scored two goals, a staggering 169 trademark applications were filed as several Chinese companies and individuals applied to trademark his name....
Tags: china, FIFA, Football, Intellectual Property, Mbappé, trademarks, World Cup 2018
Recent contributors
Senior Associate, Attorney at Law
Partner, Attorney at Law, Group Vice President
Partner, Attorney at Law, Business Area Manager
Senior Counsel, European Patent Attorney
Partner, European Patent Attorney, UPC Representative, Business Area Manager