Intellectual Property
Rush to register French football star Mbappé’s name highlights China’s rampant trademark squatting problem
By Ai-Leen Lim | Posted on September 7, 2018
The 2018 FIFA World Cup ended with France being victorious and a new star player emerging among the winning team – young footballer Kylian Mbappé Following the 1 July match against Argentina, during which Mbappé scored two goals, a staggering 169 trademark applications were filed as several Chinese companies and individuals applied to trademark his name....
Tags: china, FIFA, Football, Intellectual Property, Mbappé, trademarks, World Cup 2018
‘Soft Brexit’ provides for creation of comparable UK trademarks and designs
By AWA | Posted on August 23, 2018
Owners of existing EU trademarks (EUTM) and designs (RCD) had been left somewhat in the dark about what will happen to their intellectual property rights on 29 March 2019, but The UK Intellectual Property Office is now shedding some light on the situation. Existing EU trademarks and designs will, under the provision that the withdrawal...
Tags: Brexit, Britain, designs, EU, EUTM, Intellectual Property, RCD, trademarks, UK
Brenderup: An IP road of trials and errors
By AWA | Posted on August 17, 2018
When it comes to the question of investing in your intellectual property or not, trailer manufacturer Brenderup has experienced both sides of the coin. Dating back to the 1930s, Brenderup has a long and proud history. Swedish trailer manufacturer Fågelsta and Danish equivalent Brenderup joined forces after growing independently of each other and becoming members...
Filed under: Interviews
Tags: AWA, Brenderup, design protection, infringment, Intellectual Property, IP, Jönköping, patents
Freedrum: He bangs the drums
By AWA | Posted on May 22, 2018
They say necessity is the mother of invention. When August Bering’s young son wanted to learn how to play the drums, the entrepreneur came up with the easy-to-use (and silent) solution Freedrum. With a diverse background in music and computer programming, August is a trailblazer in different areas of innovation. “New ideas and projects have...
Filed under: Interviews
Tags: drum set, drums, entrepreneur, Freedrum, gyroscopic sensor, Intellectual Property, music, social media marketing
Kubo: The future of coding
By AWA | Posted on February 28, 2018
Award-winning start-up KUBO Robotics helps teach young children the concept of coding with their interactive robot. A student project When entrepreneurs Tommy Otzen and Daniel Lindegaard started their Master project in Learning and Experience Technologies at the University of Southern Denmark in 2014, they didn’t have any specific agenda nor goal – only to find...
Filed under: Interviews
Tags: children, coding, Denmark, education, Intellectual Property, Kids, kubo, learning, Patent
Olympic games well covered by Intellectual Property
By AWA | Posted on February 9, 2018
The Winter Olympic Games in PyeongChang, South Korea, have just started. For two weeks athletes around the world will do their very best to represent their countries. But what about intellectual property at the games? The Olympic rings are well-known to almost everyone on this planet, i.e. the five interlocked rings with colours in blue,...
Tags: design, Intellectual Property, IOC, olympic games, PyeongChang, Trademark
XMReality: See it to believe it
By AWA | Posted on February 2, 2018
Over the past ten years, Linköping based XMReality has gone from a small research company to a Software-as-a-service enterprise by offering their customers a high tech augmented reality solution. Through the eyes of an expert What do you do when the machine you are working with doesn’t work and you are alone? Don’t you wish...
Filed under: Interviews
Tags: augmented reality, Intellectual Property, Linköping, technology, XMReality
FlexQube: Brick by brick
By AWA | Posted on November 27, 2017
Child’s play: Inspired by Lego, the founders of Gothenburg based FlexQube aim to make their customers best in the world at intralogistics with their flexible yet simple solution When working for a world leading manufacturer for construction equipment, Per Augustsson noticed that the material management was quite static. Welded solutions were used to aid the...
Filed under: Interviews
Tags: FlexQube, Intellectual Property, intralogistics, IP, lego, logistics, sweden, USA
Helping babies breathe
By AWA | Posted on June 2, 2017
After spending endless nights making prototypes in a basement, doctors Kjell Nilsson and Gunnar Moa finally solved the riddle on how to help prematurely born babies breathe. Over 30 years later, their innovation has saved the lives of thousands of children all around the world – and still continues to do so. Struggling to cope...
Filed under: Interviews
Tags: babies, children, CPAP, Innovation, Intellectual Property, licencing, medtech, Neores, Patent
Can “Real World” IP Tools Effectively Protect Virtual Reality?
By Joacim Lydén | Posted on May 8, 2017
Before long, billions of people around the world were working and playing in the OASIS every day. Some of them met, fell in love, and got married without ever setting foot on the same continent. The lines of distinction between a person’s real identity and that of their avatar began to blur. It was the...
Tags: 2D, 3D, Intellectual Property, IP, Virtual Reality, VR
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